Online and Distance Degrees > Degree Programs > Graduate Certificate in Digital Communication

Graduate Certificate in
Digital Communication

Online

Program Overview

Learn how to strategically manage communication across digital platforms with a graduate certificate in Digital Communication. The certificate is designed for entry or mid-level professionals as well as academics who are looking to enhance their skills and expand their knowledge related to digital communication. Through this 15-credit-hour certificate program, you’ll gain the skills needed to stand apart in the ever-growing field of digital communication.

  • Program Format

    Online
  • Credit Hours

    15
  • Tuition Per Hour

    $440

Gain Competitive Communication Skills

Add a competitive edge to your resume by expanding your understanding of digital communication. Coursework focuses on strategy and analytics, digital communication, and digital marketing. Students can elect to use the certificate coursework towards completing a Masters of Arts in Advertising and Public Relations with a concentration in Digital Communication in the future.

Curriculum

Students who focus on the graduate certificate program will complete 15 credit hours. Please note that courses are subject to change.

  • APR 522 Media Strategy and Analytics
  • APR 541 Digital Communication Strategy
  • APR 542 Writing for Digital Communication
  • APR 543 Advanced Digital Marketing

  • APR 524 Reputation Communication Strategy or APR 525 Brand Communication Strategy

Total: 15 credit hours

Admission

Applications are accepted on a rolling basis for fall, spring, and summer terms. Based on application date, you may be advised to adjust your start date to a future term.

Admission to the Digital Communication Graduate Certificate program requires the following:

  • An overall undergraduate GPA of 3.0, a 3.0 average for the last 60 semester hours in a degree program, or a 3.0 or higher in a completed graduate degree program
  • Video or written statement of purpose (see below)
  • Resume with at least two references
  • Three samples of academic and/or professional work
  • Transcripts from previous institutions

English proficiency scores (for international students – TOEFL iBT preferred (minimum 90), Duolingo accepted)

Statement of Purpose Information

The statement of purpose is a requirement for the Digital Communication Graduate Certificate. It provides the applicant’s rationale for pursuing the certificate and is the most important subjective measure of the applicant’s qualifications. The statement can be either a video (preferred – max. five minutes) or an essay (max. three double-spaced pages). Please upload a Word document or a PDF through the Graduate School’s online application system that provides either your written statement of purpose or a URL to your video statement of purpose (a public link either on YouTube or Vimeo – do NOT submit as a password-protected, private link). The statement of purpose must address the following question:
How does a graduate certificate in digital communication help advance your personal, professional, or academic goals?

For both the written and video statement, please provide your name and email address in the heading of the document. Preference for admission will be given to applicants that complete the video option over the written option for the statement of purpose. Email the distance graduate coordinator, Dr. Kenon A. Brown, if you have any questions.

Loading...

Student Spotlight

Inspiring stories of success from students and alumni.

Take a look at some of our UA Online stories.

See All Stories

Contact Us

Program Information



()

Admissions Information

UA Online
(800) 467-0227
online@ua.edu

Resources